Hey there! Did you know that OSEA was created back in 1996 by our amazing founder, Jenefer Palmer? She started crafting clean, vegan, and cruelty-free seaweed-infused skincare products in her own kitchen way before “clean beauty” was even a thing! Now, over 27 years later, our mission remains the same: to create clean, effective products that respect the natural world and make skin look and feel its absolute best. If you're new to OSEA, we're excited to welcome you! Here are five things you should know about us:
1. OSEA Stands for Ocean, Sun, Earth & Atmosphere
We're all about wellness, which is why we named our brand after the core elements that contribute to it! OSEA stands for Ocean, Sun, Earth and Atmosphere. We promise that every product is made with consideration of our impact on the planet and our collective well-being. And just in case you're wondering, it's pronounced "oh-see-uh." :)
2. Clean Beauty Since 1996
Clean beauty has been at the heart of everything we do since the start. To us, it means using only the best and safest ingredients that nature provides, like seaweed! We combine it with other plant-based actives to create products that deliver visible results to your skin. In 1996, we set a new industry standard by prioritizing naturally-derived ingredients chosen based on what the latest scientific research shows about their safety and efficacy. And when we say “clean,” we also mean avoiding things like parabens, phthalates, and PEGs. You can learn more about what's in our products here.
3. We’re Family-Founded & Female-Run
Did you know that our founder, Jenefer Palmer, has been creating skincare products for almost 30 years? She was inspired by her grandmother's love for seaweed and the ocean and started making her own seaweed-infused skincare in the ’90s, right in her kitchen sink! Her daughter, Melissa, helped grow the business and became our very first CEO. Today, OSEA is a global brand, beloved by people around the world and stocked in luxury spas everywhere. We're proud to have a rich heritage that's rooted in our family’s values and a passion for clean, effective skincare.
4. Seaweed Is Our Source
Seaweed is truly amazing! It's one of nature's most nutrient-dense superfoods, packed with vitamins, minerals, and antioxidants that your skin will love. That's why we use different types of seaweed from around the world as the star ingredients in our products. But we don't stop there — we combine it with other clinically validated plant-based actives, like hyaluronic acid, peptides, ceramides and vitamin C, to create award-winning skincare that really works. Our best sellers represent the best there is in the world of beauty — clean or otherwise. We're proud of them, and we know you'll love them too! Need some help getting started? Try our best-selling Undaria Algae™ Body Oil and Hyaluronic Sea Serum to see what we're all about.
5. Sustainable from the Start
We were "green when it was just a color," according to our founder, Jenefer. Sustainability is more than a buzzword; it's our way of life. That's why we've been using only vegan and cruelty-free ingredients since day one and packaging our products in glass to minimize waste. In fact, in 2020, we became Climate Neutral Certified, and in 2022, we became the first Ocean Positive Verified skincare brand. Each year, we offset 100% of our carbon footprint and invest in coastal restoration projects that help sequester carbon from the atmosphere. It's our way of giving back to the planet that gives us so much!
Thank you for supporting our family brand! Follow us @oseamalibu on all social media channels to join our community.